WEN Austin: Kevin Leahy - Fitting Your Buyer's Brain Like a Glove
This Week’s Topic: Kevin Leahy, JD - Fitting Your Buyer's Brain Like a Glove
LOCATION:
• CoSpace ATX, 911 W. Anderson Lane #203, Austin, TX 78753.
• 911 West Anderson Lane is at the confluence of Anderson Lane, Lamar, and 183.
• We’re in Suite 203, which is upstairs (elevator available), right in the middle of the Interpoint retail center. Parking is free and there is ample space in back, up front, or even in the covered parking at the east end of the center.
Date/Time: Tues, June 12 @ 6:30 PM
Due to limited seating, please RSVP at: http://events.constantcontact.com/register/event?llr=s5pwbcjab&oeidk=a07...
Agenda:
• 6:30- Welcome, introductions, announcements, possible speakers, calendar for meetings
• 7:00 – 8:30 Kevin Leahy - Fitting Your Buyer’s Brain Like A Glove
• Neuromarketing encourages the buyer's brain to stand up and take note of your product or service. Neuroselling teaches you how to sell directly to the buyer's brain. Neurodynamics teaches you how to create a complete buyer experience that fits their brains like gloves. This talk explores neurodynamics in some detail, with reference to cutting edge brain science. We all know there's a reptile in there and a little monkey brain as well. Here's the thing: your most satisfied buyers also rely on the front of their brains, which are their most human parts. Companies like Apple, Coca Cola, and even your favorite restaurant keep you coming back for more by appealing to how what they sell deserves to be in your story. Your buyers build that story with their entire brains. Learn more about this as Kevin Leahy shares with you how to build out your buyers' stories in ways that meet their needs. Happy brains mean satisfied customers and deliver knockout business success your way.
• 8:30 – 9:00 Your one question / Your need / Networking
Cost: Free
Due to limited seating, please RSVP at: http://events.constantcontact.com/register/event?llr=s5pwbcjab&oeidk=a07...
Membership: Open to the public - show up to listen or participate
Short Bio:
Kevin Leahy, JD
Founder, Knowledge Advocate, LLC
A consultant that helps you fit your buyer's brain like a glove.
Kevin is the last of five kids born from 1962 to 1967, which means mom and dad had five kids in five years. He learned to keep up with sibling trends early by using his competitive yet playful drive toward excellence. 17 years as a trial lawyer taught him to be skeptical, while his birth order crafted him as an out-of-the-box optimist. His wife has been known to introduce him this way, "Kevin Leahy, nowhere near the box." At his core, Kevin is an optimistic skeptic. He is also on a mission: to make Austin the go-to city for companies that seek to maximize how their product or service fits the brains of their buyers like a glove. Brain-focused consulting, called neurodynamics, is a trend that will not go away any time soon. It's like bacon in that way, and different. Kevin's talk, Fitting The Brain of Your Buyer Like a Glove, encourages you to fit your product or service on purpose and by design to make sure your customers' brains are happy and their experience, ultimately satisfying.
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