Online Video...Its Time is Now
It's taken some time but the "hey dude watch this" amateur video is no longer king of online content. More and more people are gaining the attention they deserve by producing serious investigative or think pieces expressly designed for the web. Web 2.0 is the perfect medium for video surpassing even my beloved television.
It's all about time. Viewers can watch online videos at whatever time is best for them. Online video producers are not handcuffed by the time constraints of TV News. The time users spend watching online video can actually be measured accurately, instead of using an antiquated diary ratings system. I know the internet ratings aren't perfect either but give it.....time.